Vision & Values

Strategic Intent

We aim to significantly accelerate profitable & sustainable growth. To do this, we will:

  • Focus on growing our core brands across categories, reaching out to new geographies, within and outside India.
  • Be the first company to embrace new technology in agarbatti manufacturing.
  • Be a professionally managed employer of choice, attracting, developing and retaining quality personnel.
  • Improve product quality by backward integration.
  • Build a platform to enable MDPH to become a global leader.
  • Be the preferred company to meet the religious needs of our target consumers with innovative and quality products by synthesizing our deep knowledge of fragrances and natural materials.


“To become the largest Agarbatti manufacturing company in the World”


  • Customer First
  • Trust
  • Quality
  • Growth
  • Innovation